Publishing

Posts categorized under Publishing should be limited to topics identified on the Publishing page, OR a subsequent post that clarifies or is important to the topic of publishing.

Publishing Consulting

Okay, we have to admit that some of us are old. That may not be cool, but our years of experience simply mean we’ve seen lots of things change in the publishing industry. Any time an industry sees this kind of upheaval there will be casualties. Businesses have closed and publishing icons have died. But […]

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Magazine Publishing

The periodical magazine business has been through some rough times. But that doesn’t mean print magazine publishing is dead. The key to a successful print magazine strategy is managing expectations from the beginning and knowing precisely what you want to accomplish. Are you ever surprised by the fact that print mailers continue to arrive in

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Publishing Partnerships

30 years ago, people were predicting that print books would soon be dead. And while the growth of digital content and ebooks has been and continues to be impressive, the fact is that print books are still selling and filling shelves. Besides, the success of ebooks doesn’t mean BOOKS are going away. They’re simply adapting

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Targeted Imprints

A publishing imprint is merely a brand under which specific types of books are published so they can be identified with other similar kinds of books. This allows the value of the imprint to be leveraged for the sake of each book carrying that imprint. Artos Digital publishes books under the larger umbrella of Seven

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Custom Pricing

Very few authors are able to land a book publishing deal with a traditional publishing house. Even when they do, they are often frustrated by the pace of production, the changes requested by the publisher, and the low royalties that are paid. At the same time, we understand that many authors are unable to invest

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